Shampoo

To have strong, shiny and healthy hair you need to know which product to choose. Our selection of niche shampoos will help you achieve the disciplined hair you've always wanted, thanks to a wide range of products suitable for different hair types, enriched with only the highest quality ingredients, for a thorough and gentle cleansing.

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Shampoo for Niche Hair Care

Taking care of your hair is a fundamental step not only for your overall health (hair helps protect the scalp), but also as part of a self-care routine that makes you feel good and presentable. Having healthy and shiny hair is always a great first impression! In this section, you'll find the best niche shampoos, enriched with high-quality ingredients, suitable for all hair types. Since we know that choosing the right product can be challenging (moisturizing, strengthening, smoothing, color-safe, thickening… so confusing!), we’ve gathered some helpful information. Discover them all and find the best shampoo for you!

 

What Type of Scalp Do You Have?

"What’s the best shampoo for me?" is a question that’s far from trivial: how many times have we used random hair products, only to end up with dry hair and an irritated scalp? While shampoo is primarily a hair cleansing agent, it's equally important to consider your scalp when choosing the right product. Here's how to identify your scalp type: a scalp that feels tight after washing (or even on its own) or itches (with or without flakes) is a sign of a dry or prone-to-dry scalp. An oily scalp will be recognizable by its shiny appearance and tendency to weigh down the hair roots. Finally, a combination scalp will become oily two to three days after washing, maintaining balance in the meantime. Here’s some more info to help you identify and treat your scalp!

  • Shampoo for Oily Scalp. If your scalp tends to be oily or greasy, you’ve probably tried dozens of shampoos with little success. Here's what to look for and what to avoid when choosing a shampoo for an oily scalp: avoid hydrating, smoothing, or curl-specific shampoos, as they will tend to over-moisturize the already oily scalp. Look for labels that mention volumizing, strengthening, or balancing: these products are non-hydrating and more effective at removing excess oil. A clarifying or shine-enhancing shampoo can be very helpful for super-oily scalp conditions, but be careful not to overuse the product and dry out the scalp! Try double-shampooing: just like double-cleansing the face, double-shampooing involves washing your hair with two separate shampoos to meet different scalp needs. Use one product to effectively cleanse your oily scalp, followed by a different formula to gently wash the roots. Take your time: thoroughly massage the scalp to remove excess oil and rinse thoroughly with lukewarm water, never too hot. After shampooing, avoid applying conditioner to the scalp, focusing only on the lengths, and rinse thoroughly.
  • Shampoo for Dry Scalp. When your scalp is dry, itchy, or flaky, choosing the right shampoo can be your first line of defense against uncomfortable and sometimes embarrassing conditions. It’s essential to pick a shampoo that won’t make the problem worse! Avoid strengthening, fortifying, and volumizing shampoos: these products can strip your scalp of much-needed moisture, leaving you with a deep sense of discomfort and dryness. For slightly dry scalps, with little to no itchiness or flaking, opt for moisturizing and nourishing formulas, perhaps even those designed for curly hair: these products encourage moisture retention and help keep the scalp balanced. Even with a dry scalp, proper shampooing is essential for the best results: choose ingredients like menthol and tea tree, which can help with hydration.

 

Choose Shampoo Based on Hair Type

Choosing the right shampoo greatly impacts the appearance of your hair. Read below to find the best product for you!

  • Fine Hair: look for volumizing shampoos that add body to the hair without weighing it down.
  • Thick Hair: moisturizing shampoos are great for adding water, shine, and softness to thick hair, which often lacks hydration.
  • Straight Hair: smoothing or straight-hair shampoos are typically rich in extra moisturizers and smoothing agents to help seal the hair cuticle.
  • Wavy Hair: balancing shampoos are usually a good middle ground for this hair type. They aren't too moisturizing but don't dry out the hair either.
  • Curly Hair: look for highly moisturizing shampoos with ingredients that help reduce frizz without weighing down the curls.
  • Damaged and Fragile Hair: strengthening or fortifying shampoos are great for damaged, weak, or fragile hair, as they usually contain extra proteins designed to restore the hair shaft. Many color-treated hair shampoos also protect your color, keeping it vibrant for longer.
  • White Hair: choose gentle shampoos that tone your hair to maintain its whiteness and ensure an even color.
  • Blonde Hair: opt for a shampoo designed to enhance highlights and maintain color without yellowing the hair.

If you suffer from the annoying issue of dandruff, choose a gentle shampoo or Specifically for This Issue and remember to cleanse your scalp regularly (dandruff is often caused by an oily, irritated scalp). In more severe cases, always consult your trusted dermatologist.

 

Common Mistakes When Washing Hair

Here’s a list of the top 5 mistakes people make when washing their hair. Discover our tips to avoid them!

  • Not fully wetting the hair. Most people don’t thoroughly wet their hair before applying shampoo. Every strand needs to be not just damp but fully soaked (just a minute under running water is enough!) to achieve a deep clean. If your hair is particularly dense - not necessarily thick, just dense - run your fingers through to check that the water has reached from root to tip.
  • Using too much shampoo. Ever wondered how much shampoo you actually need? Especially when using a luxury shampoo, this matters. For short hair, aim for a nickel-sized amount; for medium to long hair, go for half a walnut. If you have very long hair, use a full walnut-sized amount. Dilute the product and apply only to the roots (the hair closest to the scalp).
  • Skipping a shampoo round. If you don’t shampoo regularly or have oily hair, consider washing it twice. The first shampoo helps to break up any buildup, while the second allows for a more effective clean. Try it next time and see the difference!
  • Rinsing too quickly. Don't rush the rinsing process: it should last twice as long as the shampoo application. If shampoo residue is left behind, it can leave your hair greasy and limp, resulting in an itchy scalp!
  • Applying conditioner to the scalp. Conditioner is formulated for the ends, not the roots. Applying it to the scalp will weigh your hair down. Instead, massage the conditioner into the middle and ends of your hair, where moisture is needed most.

 

50 ml Recommends: The Best Shampoos for Hair

Still not sure which one to choose? Here's a list of the best shampoos on 50 ml!

  • Alterna Clinical Densifying Shampoo: a restructuring shampoo for fine and delicate hair. Its soothing formula is ideal for deep, yet gentle cleansing of accumulated impurities, giving your hair a healthier and fuller appearance. All without drying out the scalp!
  • Malin + Goetz Peppermint Shampoo: a restructuring shampoo perfect for frequent washing. This foaming shampoo combines natural peppermint extract with the best amino acid-based cleansers, leaving hair soft and the scalp perfectly cleansed and balanced.
  • Aesop Equalising Shampoo: a brightening shampoo suitable for all hair types, even the oiliest! This balanced formula cleanses the hair, removing excess sebum and helping the scalp regulate its production. Hair will immediately feel lighter and fresher!
  • R+Co ATLANTIS Moisturizing Shampoo: a shampoo that’s the ideal solution to restore hydration to dry and dull hair. Whether it's due to sun exposure, excessive heat styling, or aggressive treatments, this product will deeply nourish your hair, leaving it wrapped in a delicate fragrance.
  • St. Barth Spirulina Extra Mild Shampoo: an extra mild shampoo that, with just a small amount, leaves hair super nourished thanks to the presence of spirulina. This shampoo, rich in proteins, restores shine and elasticity to your hair with every wash!

 

Hair Shampoos: Customer Reviews from 50 ml

We've gathered testimonials from some customers who have chosen our hair shampoos and wanted to share their opinions. Get inspired!

  • Olaplex N 4 Bond Maintenance Shampoo. "Olaplex No. 4 is probably the first shampoo that fits my needs perfectly. My hair is always full and shiny, and no longer has that dull look I was used to. A very pleasant discovery!" Sonia
  • Whamisa Organic Seeds Shampoo Oily Scalp. "I had been looking for a long time for a shampoo that could solve a problem that has always tormented me: oily hair. Especially one that wouldn’t leave my hair dry like straw. I’ve been using this shampoo for a few months, and it seems to be exactly what I needed because it removes dirt without stressing my hair!" Arianna
  • Ayunche Enrich Bonding Shampoo. "After years of coloring my hair, which really took a toll on it, I reached a point where I didn’t know how to manage it to restore it to its former glory. This shampoo has been helping me a lot, especially now that I pay more attention to how I treat my hair. It looks much healthier." Roberta
  • Maria Nila Soothing Dry Shampoo"Finally, a dry shampoo that works! I’ve tried quite a few, but they always left my hair feeling heavy, which I hated. This one leaves it light and refreshed. Perfect!" Terry
  • Ortigia Ambra Nera Shampoo"I absolutely love it! I use this shampoo every time I want to feel special and leave a lovely trail with my hair. Between the effect on my hair and its delightful scent, this Ortigia shampoo is truly a quality product!" Isabella

 

50 ml has selected the best shampoos for you, for always healthy and shiny hair! Discover our selections of Hair Conditioners, Hair Treatments and many other Hair Care products, from the best perfumery brands. At 50 ml, you’ll also find many products for Face Care and Body Care, as well as a wide selection of Korean Skincare! If niche fragrances are your passion, don’t miss our Niche Perfumes. When shopping online, don’t forget that you can select several free perfume samples at checkout with each order! Looking to gift someone special? Opt for the 50 ml Gift Card: you choose the amount, and the recipient can pick from 50 ml's vast catalog! Sign up for our Newsletter for exclusive perks and follow us on Instagram, TikTok, Facebook and YouTube to stay updated on everything about Niche Perfumery. We can’t wait to see you!